Some of the projects are under NDA, therefore I am not able to
display them fully, or write about them online. I will be more
than happy to discuss these projects in person.
Principal UX designer with over 20 years’ experience in enterprise/digital transformation of product & processes from individual contributor to leader. Passionate of being a designer that focuses on developing elegant solutions, meaningful and memorable user experiences through an empathetic approach to design that utilizes well-grounded user experience (UX) design principles and methods.
First understand requirements, problems and opportunities. Then design solutions that are desirable and a pleasure to use. The experience users have with a company’s products and services are reflective of their brand. Ensuring those experiences are of the highest quality and value is the key role of a designer.
Experience in Small scale research/technology demonstrations to large scale design system, user research and global collaboration with cross-functional team of technologists, designers and business to create compelling product offering.